ME The Selfie Machine social responsibility ambassador for Bastapoco Onlus

On August 3rd, the second edition of DISCO FLOWER, charity initiative organized by the No Profit Organisation Bastapoco was held at the RB Plant headquarters, in order to raise funds for the Onlus projects.
For years we have been supporting the Bastapoco mission; this year we contributed by participating to the entertainment initiatives at charity event, with ME The Selfie Machine. The party was a success, with a sold out of 1100 tickets and almost 300 selfie were taken, greatly increasing the online visibility of the event thanks to the sharing of selfie from the Page Official and to their resharing. We are pleased with the results achieved and we are proud of having taken part in the project, for a cause that we strongly support and which is always at the forefront of our social responsibility.

SPX Lab partner of JazzInn for Fondazione Ampioraggio

SPX Lab will be an active partner of the JazzInn initiative of the Fondazione Ampioraggio, which will include three days of networking and 'slow' meetings to create synergy and collaboration around the topics of Open Innovation. From July 29th to August 2nd, within the rural background of the town of Pietrelcina, between Jazz and live music, meetings, interventions and business dates will be held in order to redefine the concept of development and bring value to the territory. A great opportunity to encourage growth and innovation out of the commonplace.

SPX Lab now member of the Italian Chamber of Commerce in Vietnam (ICHAM)

We are happy to announce that SPX Lab is now member of the Italian Chamber of Commerce in Vietnam (ICHAM), an exclusive "club" of 80 Italian companies, including Maserati and Piaggio.
With one of the fastest and most relevant growths on the market place worldwide, Vietnam is a nation open to the proposal of innovative solutions that enhance the Made in Italy design. We have also joined the European Chamber of Commerce in Vietnam (Eurocham), a symbol of the excellence of European companies in Vietnam. With 1000 registered companies, Eurocham is one of the leading vietnamese commercial institutions.

ME The Selfie Machine Summer Special Offer

ME The Selfie Machine Summer Special Offer has been launched lately, a special discount for a 48 months affiliation contract that sees ME the protagonist of your events at an exclusive price. Paying a small monthly fee, you could take advantage of many of our services and entertain people at your events making them unforgettable. Discover a new way to promote your brand, promote your products or to transform your events into a moment of marketing conversion. Make the contact with ME, the offer is available until August 2018.

Online the new Ta.Bi website

Ta.Bi website is online, created internally by our creative department in perfect synergy with our team of developers, it is made to describe the magical surface that comes alive when it gets in contact with an object. Ta.Bi is the new frontier of storytelling for brands and specific items.
By touching the object Ta.Bi opens the doors of a whole new sensory dimension which cast a new light on the way the story behind the product is told. The website, which wants to be a showcase for this innovative meeting between material and immaterial, is resolved in an elegant one page completely responsive, within a minimal layout enriched with evocative images.

CX Now: selfie marketing as a focal point of the Customer Experience

On June 20th, the key event on Smart Retail and Customer Experience: CX NOW Retail and Beyond, was held at the Fondazione AEM in Milan, where we were present as sponsor.
Our CEO, Massimiliano Margarone, held an intervention on how the selfie trend has been transformed by Spx Lab into an engagement tool to improve the user experience in stores and commercial spaces, with the aim of gathering together important data for brands and sponsors.
ME The Selfie Machine, the tool that combines all of this functions, was active in the exhibition area adjacent to the conference room, collecting 30 selfies in 9 hours and showing some of its important marketing features, such as Instant Win contest and the possibility to offer targeted surveys.

SPX Lab partner of the luxury magazine Goodstyle Mag

The fifth edition of the editorial Goodstyle Magazine, a luxury magazine dedicated to lifestyle and luxury trends, has been released this month. In the last edition there was an article dedicated to Spx Lab and its mission, with an interview held by our CEO, Massimiliano Margarone. The fifth issue of the magazine which sees SPX Lab partner of the project was presented at the Party Inside the Sea event at the Tombolo Talasso Resort in Livorno, in partnership with Marchesi Antinori.  During this edition the magazine showed an interview to the actor Marco Giallini, and other overview on projects icons of style and prestige, from architecture, to tourism, to yachts to jewelery and fashion.

Spx Lab in Geneva for Ebace2018

On May 30th and 31st we've been guests in Geneva for the most prestigious event of the Business Aviation in Europe, Ebace2018.
The EBACE2018 event presented 54 aircraft on the Geneva airport runways, including commercial flights, turboprop aircraft and helicopters; and it was also an occasion to present the launch of some aircraft, among presentations, networking and workshops to discuss aviation chances and innovations. The event was an opportunity to grow and get to know the careers and opportunities offered by the market and their evolution.

Spx at the Royal Style Cocktail Party during the Monte Carlo Fashion Week

On May 17th took place the Cocktail Party 'Royal Style', an event created by the luxury magazine Goodstyle Magazine in partnership with Spx Lab, Auleum, and Marchesi Antinori in the wonderful terrace of the Café de Paris in Place du Casino.
The party was attended by models, stylists, entrepreneurs, and authorities from the Principality of Monaco, in perfect harmony with the prestigious and refined climate of Monte Carlo Fashion Week which took place in its sixth edition. During the days of Friday 18th and Saturday 19th we were present at fashion shows at the Chapiteau de Fontvieille Fashion Village, where designers and international brands, including important names from the Italian sartorial tradition, showed their creations by putting ethics and sustainability at the center.